What does one mean by internal communication?
Most of the time it is understood to be the chit chat happening with a certain group of people within the company. many people should I say the people who "run" the company in more lay man terms feel that it is "Not" so important to have internal communication. I have my experiences, but that's all left behind now.
INTERNAL COMMUNICATION IS THE BACKBONE OF THE COMPANY AND A TRUE MEASURE OF THE COMPANY"S PERFORMANCE
Why is internal communication so important?
It is a fact that proper communication makes life easy. The best to convey thoughts is by channelizing and communicating them. However this needs to be done in a proper manner. With so much of advancement in technology, communication mediums its far more easier to have a proper internal communication channels and mediums.
What are the mediums that can be used for Internal Communications and their role?
Intranet: A very good medium to set up a internal communication channel to relay or broadcast information to everyone. However it should be noted that this may not be available to everyone but to those who have access to computers.
Newsletters: This serves as a a very good medium to broadcast news and information regarding changes within the company or expected changes, client news, shareable financial news or just plain happenings of around the world that effect the company in some way. These can be either online or printed and distributed or posted on notice boards.
General Meetings: Periodic meetings of all staff together or in groups for general awareness and communication. These meetings need to be kept separate for project, quality, procedure etc. meetings. These meetings require only a certain amount of participation. General meetings on the other hand requires all the members (entire company or groups with members from different teams) to be participating.
Blogs or Wikis: Technology and Web 2.0 has enabled people to be more communicative. Certainly blogs and wikis have taken the level of communication a level higher than previously done by the web. Now the communication can be both ways from the communicator to the audience and vice versa.
There are some very important communications that need to happen all the time:
Crisis Communication: This heads the list. Crisis communication MUST be done first hand. To all levels of the staff members. Its not just about telling everyone about the crisis, this is also an event to bond with the staff. How? If you treat the staff members as a family, then it is obvious that only true family members will stand up during the crisis situation. However it needs to be evaluated very critically as all members standing through the crisis are not as real as they seem, they are just there for their personal benefit.
Executive Communication: Frequent communication by the top notch executives or officers, regarding high level happenings client acquisitions and also failures (very important). Its very important do provide direction to the company and its not possible for the officers to communicate with everyone all the time. Its understandable however it is important that there is "Communication" from the top tier at all times.
Bottom line, let your staff know what you are upto, Good things and Bad ... this will acquire trust and there will be longer running staff...
Next post: External Communication
Most of the time it is understood to be the chit chat happening with a certain group of people within the company. many people should I say the people who "run" the company in more lay man terms feel that it is "Not" so important to have internal communication. I have my experiences, but that's all left behind now.
INTERNAL COMMUNICATION IS THE BACKBONE OF THE COMPANY AND A TRUE MEASURE OF THE COMPANY"S PERFORMANCE
Why is internal communication so important?
It is a fact that proper communication makes life easy. The best to convey thoughts is by channelizing and communicating them. However this needs to be done in a proper manner. With so much of advancement in technology, communication mediums its far more easier to have a proper internal communication channels and mediums.
What are the mediums that can be used for Internal Communications and their role?
Intranet: A very good medium to set up a internal communication channel to relay or broadcast information to everyone. However it should be noted that this may not be available to everyone but to those who have access to computers.
Newsletters: This serves as a a very good medium to broadcast news and information regarding changes within the company or expected changes, client news, shareable financial news or just plain happenings of around the world that effect the company in some way. These can be either online or printed and distributed or posted on notice boards.
General Meetings: Periodic meetings of all staff together or in groups for general awareness and communication. These meetings need to be kept separate for project, quality, procedure etc. meetings. These meetings require only a certain amount of participation. General meetings on the other hand requires all the members (entire company or groups with members from different teams) to be participating.
Blogs or Wikis: Technology and Web 2.0 has enabled people to be more communicative. Certainly blogs and wikis have taken the level of communication a level higher than previously done by the web. Now the communication can be both ways from the communicator to the audience and vice versa.
There are some very important communications that need to happen all the time:
Crisis Communication: This heads the list. Crisis communication MUST be done first hand. To all levels of the staff members. Its not just about telling everyone about the crisis, this is also an event to bond with the staff. How? If you treat the staff members as a family, then it is obvious that only true family members will stand up during the crisis situation. However it needs to be evaluated very critically as all members standing through the crisis are not as real as they seem, they are just there for their personal benefit.
Executive Communication: Frequent communication by the top notch executives or officers, regarding high level happenings client acquisitions and also failures (very important). Its very important do provide direction to the company and its not possible for the officers to communicate with everyone all the time. Its understandable however it is important that there is "Communication" from the top tier at all times.
Bottom line, let your staff know what you are upto, Good things and Bad ... this will acquire trust and there will be longer running staff...
Next post: External Communication
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